TREY NICHOLS

Trey Nichols grew up surrounded by music in the Shoals, where his family was involved in the local music scene. His passion for music was nurtured at Florence High School and continued to grow when he chose to attend UNA. For Trey, UNA wasn’t a backup plan—it was a way to deepen his understanding of the music business and build on his years of gigging experience.

Majoring in Entertainment Business, Trey learned the ins and outs of the music industry, from publishing contracts to record labels. He credits UNA’s Entertainment Industry department, which is celebrating its 50th anniversary,  with providing the knowledge he needed to navigate the business side of the music world, which has been invaluable as he balances performing with his band, Light Watch, and working on personal projects.